Dictionary defines the phrase ‘On demand’ as a service that is available any time you want to use it. The advancement of technology from the past two decades have opened doors for amazing tools and resources, putting useful information at our fingertips. Specifically the on demand app sector is the new trendsetter among other offerings of the technology.
From Swiggy’s Swiggy karo, phir jo chahe karo!, Uber’s “Get there” campaign, amazon, flipkart, paytm, Google pay, we are surrounded by ample of mobile apps, which have made our lives easier, faster, better ,and more fun.
On demand apps in the service industry have given immense opportunities for the businesses to identify the target audience, reach their potential customers, make engagements and provide their services wherever and whenever needed with no restriction by location or time. Food ordering apps, online doctor appointments, coaching/tutor, beauty/salon, petcare, logistics,fitness, house cleaning, Laundry , maintenance, online taxi booking apps have optimized the whole idea of on demand services sitting at home and is all a matter of click!
Business owners take the on demand service apps as an opportunity to enhance the online reputation and growth. Market experts call these on demand apps to be more efficient for all business models and are a way to push business limits to succeed in the competitive market.
BENEFITS OF ON DEMAND MOBILE APP DEVELOPMENT
- Satisfying needs of the consumers in a cost effective way
- They are the best way to customer retention; on demand applications increase engagement with business. Customers can easily connect with the service provider.
- Achieve conversion rates easily;
- Building B2C Relationship;
- Ensuring security and scalability; as user’s confidential information is safe and sound with the On Demand apps
- Efficiency; On demand apps simplify many complex tasks of the businesses.
- There is no restriction of location or time in case of On Demand mobile applications
- For those, providing services, the on demand economy allows them to use their spare time in order to generate additional income, as most of their tasks are being automated.
STATISTICS FOR ON DEMAND APP DEVELOPMENT
- According to Harvard Business Reports, the on demand economy is attracting more than 22.4 million consumers annually in $7. Billion spending, involving on demand services like freelance services, home services, transportation, food and grocery, health and fitness services etc.
- 49% of consumers are millennial , while 30% consumers are between the ages of 35 to 54, which clearly states that the activity should grow in the coming years
- The revenue in the on demand app sector was $14 in 2014 which is expected to reach the heights of $335 billion by the year 2025.
CONCLUSION
On Demand apps are the future of many traditional industries, and the on demand economy is the quickest and largest growing commerce sector with advancement of technology. Also it has made our lives simple and easy and will continue to bloom in the coming forthcoming years, with its bright future it raises opportunities for other traditional industries to jump into its pool. In search to automate the business with a mobile app, then it's the right time to hire a tech partner and have a competitive edge over others.
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